Business: insights from people who build products

Creating digital products is no longer a prerogative of billionaire corporations. Functioning websites and mobile apps have become necessary for small businesses to survive. Moreover, launching an outstanding digital product gives startups an immediate competitive advantage. However, most small and mid-size companies c...

We are all used to the idea that banks are large financial institutions with obligatory physical branches where you can talk to the employees in person. Is physical presence really required though? Neobanks have turned that idea upside down. From tech support and immediate money transfers to mortgages and loans — neoba...

A focused MVP now takes 2 to 4 weeks and costs $5,000 to $15,000 at Rocketech. See what AI changed, where the budget goes and how to estimate your own.

A famous quote attributed to Henry Ford reads: “If I had asked people what they wanted, they would have said faster horses. “However, Ford didn’t make a faster horse. He asked about people’s true desires. Customer development is not so much about knowing what people want but rather why they want it. Tristan Kromer came...

Today, blockchain technology allows cryptocurrency-backed payments alongside any other online payment method. Cryptocurrencies are not controlled by governments, banks, and corporations. It makes them an alternative to traditional financial instruments. If you ask, “How do I create a cryptocurrency wallet?” you will fi...

Businesses often lack trust in technology, especially when creating a digital product from scratch. Founders argue that bespoke software development is too expensive and the system’s effectiveness cannot be evaluated. However, changes in customer behavior are pushing companies towards digitalization. We have reviewed s...

Metaverse is a unique and revolutionary trend that takes the digital entertainment industry to the next level. The meaning of metaverse is simple: you can play games, make virtual friends, purchase virtual land, and build your dream estate here.  Despite the high market competition, Sandbox and Decentraland are top 3D...

Compliance has always been challenging for the FinTech industry. However, the regulatory environment has become even more complex in the last few years. For example, In September 2019, the transition period to the new standards of the EU Payment Services Directive 2 (PSD2) ended. Among others, financial companies had t...

The end of the 20th century marked the beginning of the Third Industrial Revolution, leading to the vigorous development of digital technologies for decades. However, such a rapid pace of growth only intensified the formation of the so-called consumer society and affected the planet’s ecology. And now, when the natural...

Many famous companies did not look like their early-stage ancestors. For example, Slack was a minor messaging feature of a game called Glitch and Flickr was conceived as an image-saving tool for the Game Neverending. Then, the founders decided to give up on the entire entertaining idea, focus on an in-built tool and de...

Many people associate the term food tech with futuristic innovations like artificial intelligence, hyperautomation, and robotics. While all these are real industry trends, food tech also includes something much more tangible and familiar to everybody — food delivery and restaurant apps. Region-specific websites and app...

Building the right customer-vendor relationship is vital for successful project completion. In the world of custom software development, each pricing model has its pros and cons, both for the customer and the contractor. The Time and Material model is a widespread form of financial collaboration that works perfectly in...